It’s always bothered me that most social networking sites only have one level of friendship. You are either someone’s friend, or you are not. In the real world, we have multiple levels: spouses, partners, family, friends, coworkers, acquaintances, etc. Since there’s no depth to our friend lists on these sites, it appears that we are [...]
Archives for January 2010
The Importance of Terminology
There are certain terms used in the web industry that most people think of as “industry-standard,” but are actually used in slightly different ways at different companies. For instance, I’ve run into several definitions for “alpha,” “beta,” “wireframe,” and “comp” at different shops I’ve worked at. Learning how a new company uses these terms isn’t [...]
In Praise of Specialists
There is a split in the web industry that you might not be aware of. No, I’m not talking about Mac vs. PC. I’m talking about companies hiring generalists or specialists. When I say specialist, I mean an employee whose focus is on one particular skillset, eg, flash, copywriting or front-end development. They may have [...]
New Year, New Job!
In October, after four years at Pop Art, I decided it was time to move on. While I will always miss the incredible people I worked with, and the passion everyone brought to the job, the company had changed and it wasn’t the right place for me anymore. While negotiating my exit, I interviewed for [...]